The Good Feet Store has teamed up with FootBalance to bring advanced foot scanning technology, complete with a pressure mat, to its locations.
MyFootBalance® Technology to Be Rolled Out Across All U.S. Good Feet Stores by Year-End
Given nearly one million customers annually and ongoing national expansion, this collaboration allows us to offer a thorough fitting and a tailored solution that people can rely on.”— David Kohn, Chief Information Officer at The Good Feet Store
The Good Feet Store, a nationally recognized leader in the manufacturing and retail of premium, custom-fitted arch supports, has announced a new collaboration with FootBalance to bring MyFootBalance® scanning technology to its U.S. locations.
"After reviewing multiple options, we chose FootBalance as our in-store digital foot scanning partner," said David Kohn, Chief Information Officer at The Good Feet Store. "FootBalance stood out for two key reasons: the precision of their measurements and a collaboration that allowed us to seamlessly incorporate the scanners into our existing tech infrastructure. The information gathered from the FootBalance Scanners provides our Good Feet Arch Support Specialists with a more detailed and precise picture of each customer's feet and how their needs change over time. This data also enables us to enhance our product quality and craft solutions tailored to each individual's requirements. With nearly one million customers each year and new locations opening nationwide, this partnership helps us deliver a complete fitting experience and a personalized solution that customers can trust."
The Good Feet Store is renowned for its proprietary 3-Step Arch Support System and personalized one-on-one fitting process led by trained Good Feet Arch Support Specialists. The integration of FootBalance® scanners elevates this experience by:
1. Strengthening the accuracy of Good Feet's customized fitting process
2. Facilitating more insightful and engaging discussions between customers and Arch Support Specialists
3. Capturing essential measurements rapidly and consistently, offering in-depth insights into foot structure and pressure patterns, and helping customers grasp how support and alignment function for their specific needs
Shoppers visiting Good Feet stores will still enjoy a complimentary, personalized fitting and test walk. The scanning technology serves as an additional asset within the current consultative framework and does not replace the personal interaction that defines The Good Feet Store. Rather, it helps streamline the evaluation process, allowing specialists to dedicate more time to the customer and the quality of the consultation.
This partnership reflects The Good Feet Store's commitment to meeting customers at their level and delivering customized solutions that promote active, independent living.
For numerous customers, foot pain can disrupt daily routines, work, or leisure activities. By merging cutting-edge scanning technology with The Good Feet Store's high-quality arch supports and compassionate service approach, this partnership aims to provide greater clarity, assurance, and comfort throughout the fitting process, while enabling specialists to spend more time analyzing results, guiding customers, and offering an even more tailored fitting experience.
"We are excited and honored to be chosen by The Good Feet Store for this collaboration. Developing a bespoke product for them was a thrilling endeavor. Ultimately, The Good Feet Store customer will benefit and enjoy healthier feet. That's the greatest reward!," said Atul Midha, Chief Executive Officer at FootBalance.
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About The Good Feet Store:
Established in 1992, The Good Feet Store is a premier manufacturer and retailer of custom-fitted arch supports, with over 300 locations across the country. Good Feet provides a free, personalized fitting with a trained Arch Support Specialist who evaluates each customer’s feet, lifestyle, footwear, and any pain or discomfort areas, with no appointment required and walk-ins always welcome. Customers can receive a professional fitting, test their supports in their own footwear, and, once the ideal fit is found, take their arch supports home immediately, without waiting for a custom order. Good Feet’s personalized 3-Step System is crafted to offer support throughout the day, from work and daily tasks to exercise and recovery, with various support levels intended to align, reinforce, and relax the feet as activity and pressure shift. Instead of relying solely on cushioning, Good Feet’s arch supports are engineered to provide structural support, encourage proper alignment, and help evenly distribute pressure across the foot, with supports tailored to each individual’s foot type, arch size, footwear, and lifestyle rather than just shoe size. Designed for those who stand for extended periods, including active professionals, individuals with chronic conditions, and athletes, Good Feet offers complimentary follow-up fittings and adjustments, and eligible supports are covered by a limited lifetime manufacturer’s warranty and a 90-Day Customer Satisfaction Guarantee, with eligible returns and no restocking fee. The blend of personalization, convenience, try-before-you-buy fitting, and ongoing customer care sets The Good Feet Store apart, delivering a customized experience designed to help customers find the right support for their feet while staying dedicated to their satisfaction long after they leave the store. For more information about The Good Feet Store and to browse customer reviews, please visit www.goodfeet.com.
Emily Patterson
Modern Performance + Recovery Brands
+1 6194559033
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