A Wisconsin pool builder is getting fresh recognition not for a single project, but for a pattern of positive feedback from the homeowners it serves.
Pool Pros, a locally owned fiberglass inground pool installer in Green Bay, Wisconsin, has been named a recipient of the Signature Craftsmanship Award in the General Contractors category by the Consumer Ratings Institute. The honor is tied directly to customer sentiment: 118 public consumer reviews have produced an overall 4.6-star rating for the company, which leadership says mirrors its focus on durable workmanship and responsive service.
Since 2003, Pool Pros has served homeowners across Northeast and Central Wisconsin. The operation is led by founder Michael Bowers and his wife, Lysti, with a collective team bringing more than 75 years of experience in pool construction, design, project management and customer education. The company operates as an independent River Pools dealer in Wisconsin and maintains an outdoor showroom in Howard, where a fully installed River Pools D36 fiberglass pool is on display.
Over its two-plus decades in business, Pool Pros has concentrated on fiberglass swimming pool installations tailored to Wisconsin’s demanding climate and varied soil conditions. Whether dealing with clay, sand or shallow bedrock, the company stresses proper excavation, foundation preparation, drainage and installation techniques. That attention to detail has also earned it a Gold Award of Excellence from the Midwest Chapter of the Pool & Hot Tub Alliance (PHTA).
For prospective pool owners, Pool Pros lays out a straightforward three-step path: start with an online pool estimator, then an on-site consultation with detailed project pricing, and finally contract signing and installation. Packages cover excavation, pool shell delivery, standard equipment and professional installation. Once the build is complete, certified service technicians handle seasonal openings and closings, weekly maintenance and ongoing equipment support.
“A swimming pool is a significant investment, and we understand the trust homeowners place in us,” said Michael Bowers, Founder of Pool Pros. “We’ve always believed in doing things the right way, even when it takes more time or effort. Receiving recognition based on our customers’ experiences means a great deal to our family and our entire team. It’s a reflection of the pride we take in our work and the relationships we build with homeowners.”
The company’s service area covers Green Bay, De Pere, Howard, Suamico, Appleton and the Fox Valley, Door County, Wausau, Sheboygan and other communities throughout Northeast and Central Wisconsin.
About Pool Pros
Founded in 2003, Pool Pros is a locally owned and operated fiberglass inground swimming pool installer based in Green Bay, Wisconsin. Led by Michael Bowers, the licensed and insured company is an independent River Pools dealer specializing in fiberglass pool installation, design and professional pool service. Pool Pros proudly serves homeowners throughout Northeast and Central Wisconsin.
About the Consumer Ratings Institute
The Consumer Ratings Institute is a national business recognition registry based in New York, evaluating businesses across all sectors using aggregated public review data. The Institute issues recognitions across multiple categories based on publicly accessible consumer reviews.
Michael J. Bowers
Pool Pros
+1 920-819-8057
Why it matters: In an industry where installation quality and post-sale support are hard to gauge before a contract is signed, third-party recognition built from verified customer reviews gives homeowners a tangible benchmark. For Pool Pros, this award signals that its long-term investment in proper installation practices and customer education is being seen and reported by the people who matter most — its clients.
